It’s an absolute necessity to have professional headshots on your online profile. It conveys your personality and professional standing and gives prospective clients a face to go with your name and credentials. The same holds true for every member of your team. Although your team members are individuals, it is vitally important that your team’s executive headshots are consistent.
Improved Corporate Image
Whether used individually, or as a group, your team’s headshots speak volumes about your company. As a leader, your job is to assure prospective clients that your image is in line with the core values and mission of your company. You want to be seen as a professional, trustworthy organization. You can achieve this with professional photos of your team, wearing industry-appropriate clothing, in a setting that is compatible with your profession.
Professional Headshots Show You’re Detail Oriented
Having inconsistent, out-of-date headshots of you and your team displayed on your website makes it look like you’re not paying attention. If you’re not putting the effort into that small detail, prospective clients may get the idea that you’re not going to handle their account or project with much care either. On the other hand, well-planned, professional-looking headshots show that you can be trusted with the little things, and that you’ll likely handle the big things flawlessly as well.
Professional Executive Headshots Enhance Your Marketing
Consistent headshots of your team are a powerful addition to your marketing campaign. Using them on social media profiles, on your corporate website, in emails and in printed marketing pieces is the perfect way to keep your image uniform. This will add credibility to campaigns and bolster the perceived value of your company and its services. These things all help to forge stronger relationships with current clients and encourage potential clients to respond to your marketing efforts.
If you are in need of new headshots for your Boston area team, please contact me. With nearly two decades of professional photography experience, I am confident that I can help you create the corporate image you desire.
You can easily book a session or request a quote here.